Malaysia Mobile Gaming Statistics in 2023
- Last update: 20 Jun 2023 CET
Mobile gaming is big business in Malaysia. Moreover, despite the country's developing status, gaming apps, which require substantially more wireless infrastructure than PC or platform games, already account for over half of the country’s gaming market.
In this article, we will provide a number of detailed mobile games statistics and insights into the Malaysia Android game market with focus on mobile games only. We will cover a number of topics, including: how many Malaysian game publishers exist on the Google Play Store, how many mobile games they have released, and how Malaysian mobile games have performed compared to the global average. The data is aggregated based on address, such that only major game publishers and ones with valid Malaysian addresses on the Android market have been considered. Furthermore, all download statistics are estimates.
There are more than 496 Malaysian publishers on Google Play out of all 191,774 game publishers. One of the biggest Malaysian publishers are Mad Elephant Studios Sports Fun Games, 8Floor Games, MEDIASOFT ENTERTAINMENT, Kurechii, Media Prima Digital, SIAMGAME, Les'Copaque Games Development Inc., Fawziya Anne, Kaigan Games OÜ, Glaciers Game . Less than 1% of all game publishers on Google Play are from Malaysia. Find the biggest app publishers with our App Market Explorer.
There are more than 1,456 games from Malaysian publishers on Google Play out of the 537,209 games. Mobile Games with most downloads of Malaysian publishers are . Less than 1% of all mobile games on Google Play are from Malaysian publishers. Filter for mobile games by publisher country with our tool here.
The average rating of 1,456 games from Malaysian publishers on Google Play is 3.96 out of 5 stars. This is better than the overall average rating of all mobile games which is 3.93. Mobile Games from Malaysian publishers on Google Play have on average 2,102 ratings. This number is higher than the average number of ratings of all games, which is 6,656 ratings. Sort by the best rated game or by the game with most ratings directly in our App Market Explorer.
Mobile Games by Malaysian publishers have an average of 127.65k downloads. Overall they get more downloads than the average of all mobile games which is 569.69k. We offer also more detailed download estimates for any app.
4% of games by Malaysian publishers are paid. That is a lower value of paid mobile games compared to the overall games, where 4% are paid. 79% of games by Malaysian publishers include ads. That is a higher value compared to the whole world, where 72% games have ads. 30% of games by Malaysian publishers make use of In-App Payments to monetize. That is higher than the average of 20% of games.
Malaysian Paid Mobile Games4% Overall Paid Mobile Games4% 
Malaysian Include Ads79% Overall Include Ads72% 
Malaysian In-App Billing30% Overall In-App Billing20% 18% of games of Malaysian publishers are available on both Google Play and iTunes. Overall they put more effort in publishing on both stores, compared to the average publisher with 17%. Use our iOS to Android Matching API or Android to iOS Matching API to find the same app across stores.
The following are the top publishers from Malaysia that accumulated most downloads.
Mad Elephant Studios Sports Fun Games is on position 1 of the biggest Malaysian game publishers. Mad Elephant Studios Sports Fun Games is a Malaysian mobile gaming app developer and publisher. Mad Elephant Studios Sports Fun Games has developed the apps World Soccer Games 2014 Cup, Football Games: Action Soccer, Keeper - Football Goalkeeper Penalty Blocker, Basketball Games - Free Run And Dunk 3D, and more. They own 10 mobile games that have been downloaded together more than 29.02m+ times.
8Floor Games is on position 2 of the biggest Malaysian game publishers. They own 68 mobile games that have been downloaded together more than 16.47m+ times.
MEDIASOFT ENTERTAINMENT is on position 3 of the biggest Malaysian game publishers. MEDIASOFT ENTERTAINMENT is a mobile gaming app developer and publisher based in Malaysia. MEDIASOFT ENTERTAINMENT is responsible for the apps Roll Spike Sepak Takraw, LiNing Jump Smash 15 Badminton, Li-Ning Jump Smash™ 2014, Li-Ning Jump Smash 2013™, and more. They own 2 mobile games that have been downloaded together more than 13.65m+ times.
Kurechii is on position 4 of the biggest Malaysian game publishers. Kurechii is a Malaysia-based mobile games studio. Founded in 2009, they are fueled by passion, creativity, and determination, and aim to bring more memorable and unique games to the world. Kurechii has developed the apps Tiny Guardians, Postknight, Chicky Duo, and King's League: Odyssey. They own 5 mobile games that have been downloaded together more than 9.97m+ times.
Media Prima Digital is on position 5 of the biggest Malaysian game publishers. Media Prima Digital embraces technical innovation, digital solutions, and creative strategies. They offer a wide range of services, including digital consultancy that encompasses creative solutions, diversified platform services, e-commerce expertise, and the development and incubation of mobile applications and games. Media Prima Digital has developed Ejen Ali : Emergency, tonton, Mak Cun's Adventure, Ejen Ali:MATA Training Academy, and more. They own 8 mobile games that have been downloaded together more than 9.18m+ times.
SIAMGAME is on position 6 of the biggest Malaysian game publishers. SIAMGAME is a top mobile games developer committed to creating fun, high-quality games. They are based in Malaysia. SIAMGAME has published Mabinogi-Fantasy Life, Dragon Nest M - SEA, BLEACH Mobile 3D, MU Origin-TH, and more. They own 2 mobile games that have been downloaded together more than 5.95m+ times.
Les'Copaque Games Development Inc. is on position 7 of the biggest Malaysian game publishers. Les'Copaque Games Development Inc. is a Malaysia-based mobile gaming app developer. Les'Copaque Games Development Inc. created the app Upin Ipin Demi Metromillenium. They own a single game that has been downloaded more than 5.59m+ times.
Fawziya Anne is on position 8 of the biggest Malaysian game publishers. They own a single game that has been downloaded more than 4.65m+ times.
Kaigan Games OÜ is on position 9 of the biggest Malaysian game publishers. Kaigan Games OÜ is a mobile games publisher based in Malaysia. Kaigan Games OÜ has developed SIMULACRA 2, SIMULACRA - Found phone horror mystery, SIM - Sara Is Missing, SIMULACRA: Pipe Dreams, and more. They own 5 mobile games that have been downloaded together more than 4.58m+ times.
Glaciers Game is on position 10 of the biggest Malaysian game publishers. They own 9 mobile games that have been downloaded together more than 4.55m+ times.
The following shows which SDKs are most used by Malaysia game publishers. To find out which mobile games integrate the following SDK use our App Market Explorer. We have also aggregated the worldwide Top Ad Network SDKs and other categories.
Google Ads AdMob 73% of mobile games from Malaysian publishers have Google Ads AdMob integrated. In total 994 games. Google Ads AdMob is a mobile advertising platform that enables users to monetize their mobile applications via in-app advertising. AdMob is based on the Google Mobile Ads SDK and serves over 200 billion ad requests a month, with over 1 million advertisers and 1 million apps currently running on the AdMob mobile ad network.
Google Firebase 73% of mobile games from Malaysian publishers have Google Firebase integrated. In total 987 games. Firebase is a mobile and web application development platform SDK that gives app builders the ability to develop their apps faster, without worrying about infrastructure. It includes functionalities like analytics, databases, messaging and crash reporting so developers can move quickly and focus on their users.
72% of mobile games from Malaysian publishers have Google Ads AdMob Mediation Adapters integrated. In total 982 games.
49% of mobile games from Malaysian publishers have FMOD integrated. In total 660 games.
49% of mobile games from Malaysian publishers have Unity3D integrated. In total 660 games.
Google Play In-app billing 39% of mobile games from Malaysian publishers have Google Play In-app billing integrated. In total 527 games. Google Play In-App Billing is an SDK that lets developers sell digital content on Android applications. It can be used to sell one-time products, rewarded products, subscriptions, and more.
Unity Ads 37% of mobile games from Malaysian publishers have Unity Ads integrated. In total 498 games. The Unity Ads SDK helps publishers integrate especially video advertisements, aimed at maximizing revenue and improving user experience, into their games. Unity Ads gives developers the ability to offer users a variety of rewards in exchange for watching videos, such as additional “life,” currency, score increases, etc.
gson 36% of mobile games from Malaysian publishers have gson integrated. In total 485 games. Gson is a Google-developed Java library that app developers can leverage to convert Java Objects into their JSON representation, and vice versa. It works with arbitrary Java objects, including pre-existing objects of which developers do not have the source-code.
Facebook 33% of mobile games from Malaysian publishers have Facebook integrated. In total 443 games. Facebook offers an SDK that helps app developers build engaging social apps and get more installs. The SDK enables everything from powerful analytics, to Facebook’s secure login feature, to Facebook ads.
Google Mobile Ads Consent AdMob SDK 32% of mobile games from Malaysian publishers have Google Mobile Ads Consent AdMob SDK integrated. In total 438 games. Google Mobile Ads Consent AdMob SDK was designed to support publishers in meeting the requirements outlined in the EU ePrivacy Directive and the General Data Protection Regulation (GDPR). The Google Mobile Ads Consent AdMob SDK provides utility functions for collecting consent from users to use their personal data, cookies, or other local storage, to serve ads.
The following shows which android permissions are most frequently request by Malaysia mobile games publishers. Use our App Market Explorer to filter the Google Play Store by mobile games with specific permissions.
android.permission.INTERNET makes it possible for app publishers to create network sockets and use custom network protocols within their apps. This permission is not required for internet connection however, as the mobile browser provides all apps with the ability to send data to the internet. 97% of the games from Malaysian publishers use the Internet Access permission. Total 1,408 games.
The android.permission.ACCESS_NETWORK_STATE permission can be leveraged by app developers to enable their apps to view information about network connections. This information includes such things as which networks exist and which already have connections. 91% of the games from Malaysian publishers use the Network Information Access permission. Total 1,329 games.
android.permission.WAKE_LOCK gives apps the ability to prevent the phone they are running on from going into sleep mode. This is good for apps, like YouTube, that get extended periods of engagement that do not necessarily require the user to touch the screen or otherwise interact physically with the device. 64% of the games from Malaysian publishers use the Phone Sleep Mode Preventation permission. Total 934 games.
The com.android.vending.BILLING permission is required for the integration of billing in android applications. 54% of the games from Malaysian publishers use the Billing permission. Total 779 games.
App publishers can leverage android.permission.ACCESS_WIFI_STATE to enable their app to view information about Wi-Fi networking. This includes whether Wi-Fi is enabled and the names of the connected Wi-Fi devices. 43% of the games from Malaysian publishers use the Wifi Information Access permission. Total 632 games.
android.permission.WRITE_EXTERNAL_STORAGE makes it possible for app developers to enable their apps to modify or delete the contents of users’ SD cards. 39% of the games from Malaysian publishers use the Write External Storage permission. Total 575 games.
Apps often advertise other apps. By leveraging com.google.android.finsky.permission.BIND_GET_INSTALL_REFERRER_SERVICE apps can make sure that installs of other apps launched via their ads are properly attributed. 32% of the games from Malaysian publishers use the Install Referrer permission. Total 466 games.
android.permission.VIBRATE makes it possible for app builders to give their apps control over the vibrating function of the devices they are running on. 32% of the games from Malaysian publishers use the Vibration permission. Total 460 games.
android.permission.RECEIVE_BOOT_COMPLETED gives apps the ability to start themselves as soon as the system it is running on has finished booting. It should be noted, however, that this can often slow down the phone start time. In addition, it can slow down the device generally by enabling the app to run constantly. 28% of the games from Malaysian publishers use the Start At Boot Time permission. Total 404 games.
The android.permission.READ_EXTERNAL_STORAGE permission allows app developers to enable their apps to read the contents of user SD cards. 27% of the games from Malaysian publishers use the Read External Storage permission. Total 386 games.
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